The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...
Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.
Sometime in the summer of 2015, I also got to play a journalist in a short clip produced on behalf of Maruti Suzuki Ltd. It was during the launch and drive of the S-Cross that the company asked me whether I could be...
Ahmedabad-based drivebuddy AI, a leading innovator in AI-powered Advanced Driver Assistance Systems (ADAS) and Driver Monitoring Systems (DMS), showcased its AI and vision-based safety solutions at th...
SMK Helmets, the premium global helmet brand from Studds Accessories, announced the full-scale domestic launch of its globally acclaimed Nova series, introducing two striking variants- Nova Solid and ...
Mobileye Global Inc. announced that its SuperVision and Surround ADAS hands-free, eyes-on advanced driving assistance systems have been selected by Mahindra & Mahindra for at least six upcoming models...